The perpetuation of an idealized lifestyle has gained mass popularity with our generation, yet it instills unrealistic and unsustainable ideals.

We set out to create a series of highly stylized images that play into the trend, but uplift and glamorize a different perspective.

This is 1132c Haight street, a co-living city home made up of roommates found on Facebook marketplace and Craigslist. Fitted, furnished, and decorated with street finds and Goodwill scores. A true testament to making the most of what you stumble upon.

This exposé showcases the apartment through a performative lens to capture the essence of both the space and our lifestyle in all its edgy glamour.